I wandered into BabyGAP on my lunch break yesterday and ended up scoring quite a deal on some toddler clothes for Miss L. In all I got 4 dresses, 2 pairs of pants and a gift onesie for a friend for $45! I wanted to exclaim and share my deal with others, either here on the blog or on twitter, but after visiting gap.com, I got sidetracked.
You see, I’d never paid much attention to the “comments” feature on the site, which allows you to leave feedback on individual items, but as I read through the comments on the dress I purchased, I saw some crazy in the comment threads.
Now, I assumed all of the comments would be like this:
They’d reference an accurate fit. Or quality. Just normal comments like you see on all of the rest of Gap/Old Navy/BR in the adult clothing sections.
But then I started wandering and saw some of the more unique comments, and it made me question how much of kids fashion is really putting them in cute pieces of fabric in public and how much is really about dressing up a big doll.
Now I’m not going to lie and say I don’t enjoy buying cute clothing for Miss L, because I do. But as I see more and more kids clothes look like adult clothing, I wonder if it’s all to dress real life Barbie dolls and not really to dress the kid under the clothing.
Reading these comments, I saw lots of references to moms stating how skinny their kids were (in a braggy way, not in a statement of facts sort of way), and how well things are tailored to fit and visions of “Toddlers and Tiaras” came to my mind. Moms who can’t be in beauty pageants putting their kids through it. Are baby outfits becoming the same way? Putting kids in outfits that we can’t wear? Helping kids look like teenagers and tweens look like Hollywood starlets?
I don’t know the answer… I just know that I’m the mom that bought 4 dresses that, according to the reviewers, look like potato sacks on their children. And that I’m going to stop reading about how the mini skinny jeans are the best thing ever for 2 year olds…